Two Way TV (US) completes merger with interactive network

11 July 2002

Two Way TV US, a provider of enhanced TV technology and services for the North American television industry, has announced that it has completed its merger with Interactive Network.

‘This is the culmination of our strategy to combine the world leading technology of Two Way TV and the patent portfolio of Interactive Network,’ says Robert J. Regan, president and COO Two Way TV (US). ‘We believe the union creates an unparalleled North American business with the intellectual property and experience to take the lead in next-generation interactive entertainment.’

In a separate announcement, UPC Digital is launching Two Way TV games as part of its interactive games service across its northern European networks. A channel of Two Way TV branded games with an on-screen magazine has gone live in Austria and the Netherlands with other territories to follow.

UPC Digital viewers who push their interactive services button will be able to go through to the games section and play Two Way TV games such as ‘Deal With It’ and ’TacTiles’. ‘This distribution deal with UPC Digital gives us an immediate presence across Europe. It will also be the first time cable viewers in those territories have had the chance to play our original brand of competitive games which have already proven their universal appeal in other markets,’ says Guy Templer, Two Way TV’s head of International Sales and Business Development.